As a former Vancouverite and total Lululemon fan-girl, I was over the moon to receive the invite to the Artistry in Motion event at the Oh Happy Day studio in San Francisco, to celebrate the launch of Lululemon’s Fall ’16 collection, featuring unique dying techniques and jacquard fabrics. Ahead of the event, I had the pleasure of interviewing Lululemon designer Florence Colson to chat about the new Fall’16 line up and shibori dying techniques. Um, dream job anyone?
Back in 1873 when Levi’s invented denim it was definitely not okay for women to wear it in public, let alone a man in a big city (versus on the farm). But thankfully, in 2015 it’s socially acceptable to wear distressed jeans for a fun, edgy casual or dressy look. I can actually remember making DIY distressed denim and cut offs way back in the 4th grade!
Buying distressed denim will cost you anywhere from the $30 range at Forever 21 to $240 and up at high-end department stores. When I was looking for the perfect pair of distressed jeans, I realized I didn’t love the placement of a lot of the rips. I finally found the ones I wore in this post here for $240, but I was inspired to DIY.
Making your own is so much more fun, basically free, and creates something that no one else will have! And besides, who doesn’t love a little DIY couture?